Privacy Policy | LONGTAIL MEDIA LIMITED

Last updated: January 2024

1. Introduction

LONGTAIL MEDIA LIMITED ("we", "us", "our") is committed to protecting the privacy of individuals who interact with our business. This Privacy Policy explains how we collect, use, disclose, and protect personal information in accordance with the Privacy Act 2020 (New Zealand) and the Information Privacy Principles.

This policy applies to all personal information we collect through our website (longtailmedia.space), email communications, and any other interactions with our company.

2. Information We Collect

We may collect the following types of personal information:

2.1 Information You Provide

Name and contact details (email address, phone number, postal address)
Business or organisation name
Information submitted through our contact form
Correspondence and communications with us
Any other information you choose to provide

2.2 Information Collected Automatically

IP address and general location data
Browser type and version
Device information
Pages visited and time spent on our website
Referral source

3. How We Use Your Information

We use personal information for the following purposes:

To respond to enquiries and provide requested information
To communicate with you about our services
To fulfil contractual obligations
To improve our website and services
To comply with legal obligations
For internal record keeping and administration

4. Legal Basis for Processing

We process personal information based on the following grounds:

Consent: Where you have given clear consent for us to process your personal information for a specific purpose
Contract: Where processing is necessary for a contract we have with you, or because you have asked us to take specific steps before entering into a contract
Legal obligation: Where processing is necessary to comply with the law
Legitimate interests: Where processing is necessary for our legitimate interests or those of a third party, unless there is a good reason to protect your personal information which overrides those interests

5. Information Sharing and Disclosure

We do not sell, trade, or rent your personal information to third parties. We may share your information in the following circumstances:

Service providers: With trusted third parties who assist us in operating our business (such as hosting providers), subject to confidentiality agreements
Legal requirements: When required by law, court order, or government regulation
Business transfers: In connection with a merger, acquisition, or sale of business assets
Protection: To protect our rights, property, or safety, or that of our users or others

6. Data Security

We implement appropriate technical and organisational measures to protect personal information against unauthorised access, alteration, disclosure, or destruction. These measures include:

Secure data storage and transmission
Access controls and authentication
Regular security assessments
Staff training on data protection

However, no method of transmission over the internet or electronic storage is completely secure, and we cannot guarantee absolute security.

7. Data Retention

We retain personal information only for as long as necessary to fulfil the purposes for which it was collected, including to satisfy legal, accounting, or reporting requirements. The retention period may vary depending on the context and our obligations.

When personal information is no longer required, we will securely delete or anonymise it.

8. Your Rights

Under the Privacy Act 2020, you have the following rights regarding your personal information:

Access: You may request access to the personal information we hold about you
Correction: You may request that we correct any inaccurate or incomplete information
Deletion: In certain circumstances, you may request that we delete your personal information
Objection: You may object to the processing of your personal information in certain circumstances

To exercise any of these rights, please contact us using the details provided below.

9. Cookies

Our website may use cookies and similar technologies to enhance your browsing experience. Cookies are small text files stored on your device that help us understand how you use our website.

You can control cookies through your browser settings. However, disabling cookies may affect the functionality of our website.

10. Third-Party Links

Our website may contain links to third-party websites. We are not responsible for the privacy practices or content of these external sites. We encourage you to review the privacy policies of any third-party websites you visit.

11. Children's Privacy

Our services are not directed at individuals under the age of 18. We do not knowingly collect personal information from children. If we become aware that we have collected personal information from a child without parental consent, we will take steps to delete that information.

12. International Transfers

If we transfer personal information outside of New Zealand, we will ensure appropriate safeguards are in place to protect your information in accordance with the Privacy Act 2020.

13. Changes to This Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements. We will post any changes on this page and update the "Last updated" date. We encourage you to review this policy periodically.

14. Contact Us

If you have any questions about this Privacy Policy, wish to exercise your rights, or have a complaint about how we have handled your personal information, please contact us:

LONGTAIL MEDIA LIMITED
Email: CEO@longtailmedia.space
Address: Level 1, 26 Crummer Road, Grey Lynn, Auckland 1021, New Zealand

15. Complaints

If you are not satisfied with our response to a privacy concern, you have the right to lodge a complaint with the Office of the Privacy Commissioner:

Office of the Privacy Commissioner
PO Box 10094, Wellington 6143, New Zealand
Website: privacy.org.nz

16. Company Information

LONGTAIL MEDIA LIMITED
Company Number: 9398327
NZBN: 9429053380395
Registered in New Zealand